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Social Media

Social presence that builds brand, not just likes

Social networks are not a channel for posting just to post. Well managed, they build trust, sustain the brand, and fuel acquisition. We handle the strategy, content, and conversation so that your social presence works for the business.

Strategy

Our philosophy

Most companies post without a strategy: improvised content, irregular frequency, and metrics that mean nothing. The result is time invested with no return.

We treat social media as part of the growth system. The message comes from the brand strategy, the content aligns with the marketing strategy and the audiovisual pieces are supported by commercial videos with AI to produce more without losing quality.

We do not promise virality. We promise consistency, judgment, and a presence that builds trust over time.

What the service includes

Complete management so social media adds value without consuming your team.

Strategy and editorial calendar

We define which networks to be on, with what message and at what frequency, based on your audience and resources. No dispersion or decorative channels.

Includes: Social presence audit, channel selection, content pillars, and monthly editorial calendar.

Content creation

We produce pieces that explain your offer, demonstrate expertise, and maintain a recognizable identity on every channel.

Includes: Copywriting, graphic design, short video, and format adaptation per platform.

Related services: commercial videos with AI.

Community management

We manage comments, messages, and mentions so the conversation with your audience never goes unanswered.

Includes: Moderation, query handling, review management, and response protocols.

Social media campaigns

When organic content has a foundation, we activate paid campaigns to amplify reach and capture demand with controlled budget.

Includes: Meta Ads, LinkedIn Ads, TikTok Ads, creative testing, and continuous optimization.

Analytics and reporting

We measure what brings business: clicks, leads, and conversations. We report every month with honesty and adjust based on data.

Includes: Monthly report, conversion metrics, learnings, and prioritized next steps.

How we work

A clear process to maintain consistency without overwhelming your team.

  1. 01

    Social presence diagnosis

    We analyze your current channels, audience, and competitors. We identify what works, what is unnecessary, and where the real opportunities are.

  2. 02

    Strategy and calendar

    We define channels, content pillars, tone, and sustainable frequency. Everything is captured in an editorial calendar approved by your team.

  3. 03

    Production and publishing

    We create and publish the content, manage the conversation, and maintain brand consistency in every piece.

  4. 04

    Measurement and adjustment

    We review the data every month, report clearly, and adjust the strategy based on what we learn. No vanity metrics.

Connected system

Where this stage fits

This piece can be activated on its own, but it gains strength when connected to the rest of the system.

Base

Brand with a clear message

Social media amplifies what the brand says. Before publishing, it is best to have a positioning and message worth amplifying.

Now

Active social presence

This layer maintains the conversation with your audience, sustains trust, and fuels visibility with consistent content.

Later

Acquisition and conversion

When social presence has traction, we connect it to the website and marketing strategy to turn attention into clients.

Frequently asked questions

We answer common questions before starting to manage your social media.

Which social networks should my company be on?

The ones where your client is, not all of them. For B2B businesses, LinkedIn usually makes more sense; for local or consumer business, Instagram and TikTok. We define it in the initial diagnosis based on your audience and resources, because being poorly on five networks is worse than being well on two.

How many posts does the monthly management include?

It depends on the plan and channels. We define a sustainable frequency in the editorial calendar: we prefer fewer pieces with clear intent than high volume without strategy. The exact scope is closed in the proposal, with no hidden costs.

How do you measure results beyond likes?

We measure what brings business: qualified reach, website clicks, generated leads, and initiated conversations. You will receive a clear monthly report with actionable metrics, not vanity metrics.

Do you also manage social media advertising?

Yes. When it makes sense, we combine organic content with paid campaigns on Meta, LinkedIn, or TikTok to accelerate reach and acquisition. Always with agreed budget and profitability tracking.

Social media management in your city

across Spain

AlicanteSocial media management in Alicante
BilbaoSocial media management in Bilbao
MálagaSocial media management in Málaga
SevillaSocial media management in Sevilla
ValenciaSocial media management in Valencia
ZaragozaSocial media management in Zaragoza
Next step

Social media that works for the business

If your social media consumes time without delivering results, let's review together which channels are worth it and how to turn them into an asset.